Supermarket in Finland welcomes dogs, with special carts for canine customers

The grocery store in the Finnish city of Tampere even has an official golden retriever who tests out dog treats and shares the results in Instagram videos.

A ‘su-paw-market’ in Finland is welcoming canine customers, with specially-adapted carts which allow dog owners to bring their pooches grocery shopping. 

The Kesko grocery chain in the city of Tampere has introduced the “Koirakärry” – dog cart – as a way to welcome in more dog-owning customers at one of its stores, where usually only service animals would be permitted inside the aisles. 

“The idea is already used in some countries, but not in Finland, and we have a lot of dog owners nearby,” explains Matilda Tistelgren, who has been operating the supermarket with her partner Joona Pesonen since the spring. 

“We have a golden retriever ourselves, and if we go out jogging with the dog and forget something from the store, we don’t want to go home, leave the dog, then have to return to the store ourselves, we want to be able to take the dog with us,” Matilda tells Euronews. 

The carts have a dog bed in the bottom, and a clip for leads or harnesses, with owners encouraged to pick up their pups and put them inside – although a future version of the cart might include a small ramp so the dogs can walk in unaided. 

Since taking over the management of the supermarket in Tampere’s neighbourhood Kissanmaa – which funnily enough translates as “Cat’s Land” –  Matilda and Joona have introduced other pet-friendly innovations. 

The couple’s own retriever Tove appears on Instagram with ‘Tove Tastes’ videos where she samples different dog treats.

“Our customers love it,” exclaims Matilda. “In this part of town we have a lot of dog owners and that means a lot of dog customers too, and we already have a lot of hairy regulars,” she adds.

“Soulful Harmony: An Emotionally Stirring Saga of Unconditional Love as Mother Dog and Pup Weave a Tale of Resilience – Together, They Unveil a New Chapter of Hope.

Nestled in a quaint suburban haven, the enchanting tale of Max and Bella unfolded—a narrative of canine camaraderie that enchanted all who encountered it. Max, the vivacious Golden Retriever, and Bella, the tender-hearted Labrador, dwelled in neighboring abodes, sharing not just a neighborhood but a profound connection that transcended the limitations of language.

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United as a team, they embarked on a journey of mutual growth. Through shared experiences and challenges, they imparted virtues of patience, empathy, and perseverance to one another. Bella’s calm demeanor inspired Max to approach life with understanding, while Max’s zeal encouraged Bella to step beyond her comfort zone. In their companionship, they learned that worth was not defined by mistakes but by unwavering support and resilience.


A joyous reunion with their owners solidified the profound bond between Max and Bella, serving as a beacon of devotion and loyalty. Their companionship became a symbol of forgiveness, strength, and enduring love, spreading across the globe through viral videos. Max and Bella’s story resonated with people, depicting two dogs finding strength and solace in each other after being scolded and sidelined.

“Strength in Togetherness” wasn’t just a story; it embodied the transformative power of friendship. Max and Bella’s journey showcased how unwavering support and an unbreakable spirit could foster growth amidst adversity. Their narrative stands as a testament to the resilience of the human (and canine) spirit, inspiring others to weather challenges and cultivate enduring connections.

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