March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.
When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.
It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.
Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.
Wendy Lewis, a spokesman for McDonald’s, provided some context.
Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”
Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”
Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”
Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.
“Stop Equating Thinness With Health and Happiness,” How Lena Dunham Inspires People to Fall in Love With Their Curves and Scars
There are so many things in the world that we may admire or even get inspired by, but there’s one main thing we may want to fall in love with before we start noticing the beauty of other things. It’s our own reflection in the mirror. Among all the numerous recipes for conjuring up self-love within ourselves, psychologists advise us to never compare ourselves to others and stop caring about other people’s opinions. Actress and producer Lena Dunham knows a lot about cultivating love for her own body despite all the criticism she faced, and she happily shares her journey with us all.
Lena Dunham doesn’t accept the term “body positivity,” and here’s why.
Actress and writer Lena Dunham has recently added another string to her bow and collaborated with the brand 11 Honoré to create a plus-size clothing collection. But the very term “plus size” frustrates Lena, and so is the term “body positivity.” In one of her Instagram posts, she explains that she feels more “body tolerant” than “body positive.”
In her interview, Dunham said, “The thing that’s complicated about the body-positive movement is it can be for the privileged few who have a body that looks the way people want to feel positive. We want curvy bodies that look like Kim Kardashian has been up-sized slightly. We want big beautiful butts and big beautiful breasts and no cellulite and faces that look like you could smack them onto thin women.”
Dunham has a very special relationship with her own body.
Dunhams path to self-love started with a decade-long journey with endometriosis. Since she started her own fight against it, she has been candidly sharing how it influenced both her emotional health and her relationship with her own body image. In her Instagram post, she emotionally described how she fluctuated between loving her body and the opposite.
She wrote, “Ya know when you’re home alone, and you realize you’d be happier in a hot lil’ onesie than your ketchup and cat food stained pajamas? And it’s not about a boy or a photo shoot or a weight loss before-and-after, it’s just for the feeling of glee you get from dressing your one and only corporeal form in pleasing fabrics, the unique pleasure of admiring the twists and turns of the body that loves the heck out of you even when you don’t love it.”
Dunham is powerfully addressing all people who come to her page with criticism.
In 2021, Dunham tied the knot with musician Luis Felber. It was such a darling event for her that she wore 3 wedding dresses to marry her love and shared the photos on her Instagram. However, she started getting some “gnarly” comments in her feed from people who commented on her body and appearance. The actress didn’t hesitate for a minute to address them with a powerful message.
She wrote, “One narrative I take issue with, largely because it’s a story I don’t want other women, other people, to get lodged in their heads, is that I should somehow be criticized because my body has changed since I was last on television. […] But lastly, when will we learn to stop equating thinness with health/happiness?”
Dunham’s powerful message can be echoed in the hearts of many.
For all people who have ever hesitated about embracing their body image, Dunham has some simple yet wise advice. She says, “Of course weight loss can be the result of positive change in habits, but guess what? So can weight gain. The pics I’m being compared to are from when I was with an undiagnosed illness. In the last 4 years, I’ve begun my life as someone who aspires toward health and not just achievement.
These changes have allowed me to be the kind of sister/friend/daughter that I want to be and yes — meet my husband (who, by the way, doesn’t recognize me in those old photos because he sees how dimmed my light was). I say this for any other person whose appearance has been changed with time, illness, or circumstance — it’s okay to live in your present body without treating it as transitional. I am, and I’m really enjoying it. Love you all.”
Do you find Lena Dunham’s example inspiring? What do you love the most about your appearance?
Preview photo credit Steve Granitz / WireImage / Getty Images, lenadunham / Instagram
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